Welcome to the world of designer Camille Templier , who tells you about the history of her brand , her influences and Paris .

Why did you embark on such an adventure?

To be free ! I wanted to live from my ideas and I always knew that one day I would create my own business. I was passionate about sewing, so I chose to make this passion my job! With 10 years of hindsight, I realize that all of this was far from obvious, and yet it was obvious to me.

How did you come to create?

After business school, I worked for 5 years in luxury marketing. At the same time, I loved creating and sewing my clothes that I wore to the office during the week. As they met with some success, the idea came naturally to me: have my creations made by seamstresses. I first met Gisèle, a young retiree from the Lanvin workshops, then others joined her. I learned with them the profession of model maker and stylist. The first collection in March 2012 sold out within weeks. The adventure then really began!

Who manufactures the collections today?

Our seamstresses, the same from the start. To support them and meet the demand, I also called on family workshops, still in France. We have a very artisanal production and a real relationship of trust with each of them. Our knits are made in a knitting factory in Normandy. Many of our suppliers have the Living Heritage Company label.

Where do the fabrics come from?

I still hunt for materials from the stocks of big houses. I have always fully embraced the idea of ​​making limited editions and selling clothes to my clients that they won’t find on everyone else. For larger series, we increasingly work with French and Spanish suppliers. Our materials are mostly natural (cotton, linen, viscose, wool, etc.).

Why did you choose the Internet?

Manufacturing in Paris, with materials of this quality, is very expensive. But without an intermediary and without a physical store, we control our costs as well as possible and this allows us to offer our creations at reasonable prices. We don’t do any sales.

Your difference?

We are a true e-couture house! Our customers often write to us to let us know how happy they are to have received a piece of such quality. A garment passed through the hands of a seamstress does not have the same feel as a garment that comes out of a factory. It takes an average of 2h30 per piece! It is this particular care that makes our difference.

The style of the house?

Very feminine, timeless but always with the added “couture” detail. That’s what I call “classic chic with a twist”! The priority is to highlight the silhouette and give confidence to the woman who wears the garment.